Finance whiz-turned-healthtech founder, Anna Haotanto established Zora Health to make fertility care accessible and stigma-free. She is known for empowering women through platforms like The New Savvy, and now channels her firepower into a personal mission – bridging science, empathy and digital innovation.
What’s the first thing you do when you wake up?
I start each morning with a few moments of quiet gratitude. Before the demands of the day begin, I take a deep breath, find stillness, and reflect on the simple blessings around me. From there, I drink water infused with probiotics. I also aim for at least a 30-minute walk outdoors. That walk is sacred – it gives me space to clear my mind, reconnect with myself, and step into the day feeling aligned and focused.
Do you have any daily or weekly wellness rituals?
I walk a lot. It’s my form of active meditation. Weekly, I try to schedule two to three workouts, even short ones. My body has gone through a lot – multiple surgeries, autoimmune issues – so these rituals help me stay connected to it with care.
How has your definition of success evolved over the years?
In my 20s, success meant earning enough to achieve financial independence. Today, it’s about the depth of relationships, meaningful impact, and inner peace. With Zora, I’m genuinely surprised – and grateful – to have found something I truly love and care deeply about. We have the opportunity to change lives in a real and lasting way.
Are there specific rituals you follow to prepare for important meetings, pitches or launches?
Before every major pitch or speaking engagement, I script out my emotional intention – not just what I want to say, but how I wish the other person to feel. I also take a few moments of silence for myself to calm down, sometimes with visualisation and deep breathing.
How do you mark milestones, victories, or even setbacks in your journey?
Reading and writing have always been my outlets. Whether it’s a personal win or a painful lesson, I reflect on it by writing. When the win is big, I celebrate with a quiet dinner, usually with my boyfriend or close friends.
