“As coastal and maritime tourism flourishes, the importance of preserving our ocean has become even more apparent; marine life needs to thrive in order to fulfil its vital role in the ocean ecosystem, which impacts us all in many different ways.”

This turtle-themed stay, of which a portion of the stay rate will be donated to the cause, aims to offer an alternative to the beach bum cliche – though there nevertheless will be plenty of opportunities for sun worshipping as well.

Other interactive activities that will be a draw for families as well as animal-loving guests include a visit to the five outdoor lagoons at the Al Naseem where rescued turtles stay while they recuperate, plus a turtle feeding experience.

Other five-star touches include a turtle-inspired welcome room amenity and an ocean-themed four-hands afternoon tea at the hotel’s Al Mandhar Lounge featuring nostalgic creations by executive pastry chef Julien Jacob and his mentor, the patissier and chocolatier Philippe Rigollot.

Still, the ultimate experience has to be when the hotel conducts a turtle release. The team typically releases them in private as and when they are fully recovered and healthy. But once a year, to commemorate World Sea Turtle Day on Jun 16, a larger scale event, which guests are invited to attend, is held.

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