In case you missed the news, in October 2022, Seiko Watch Corporation announced the establishment of Grand Seiko Asia Pacific, its third regional subsidiary. Headquartered in Singapore, the new entity will expand the brand’s presence in the Asia Pacific region.
And on Feb 22, Grand Seiko Asia Pacific announced the opening of its first standalone boutique in Singapore, located in luxury shopping destination, The Shoppes at Marina Bay Sands.
In addition, Singapore is the first new market to unveil Grand Seiko’s new boutique design, inspired by its core values Takumi (expert craftmanship), Tradition, Nature and Modernity. The welcoming boutique is minimalist in terms of aesthetics, with a warm colour palette of gold, white and blue.