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A new “world-class” wellness attraction will also be developed on the southern coast of Singapore near Marina Barrage, Ms Fu announced.
“With the rising demand for more restorative and wellness-related experiences, we want to position Singapore as an urban wellness haven,” she said, adding that the new attraction can leverage the waterfront and places of interest nearby.
STB will launch a tender in the coming months for the development of the wellness attraction, and more details will be unveiled later.
The global wellness market hit US$5.2 billion in 2022 and is projected to grow to almost US$8 billion in 2028, said Ms Ow, adding that there is “tremendous potential” for Singapore to tap into.
STB hopes that the attraction can offer a variety of wellness experiences including therapeutic arts, light- and frequency-based therapies, complementary health facilities, as well as indoor and outdoor water- or equipment-based types of fitness experiences. It will not have an accommodation element, she added.
Singapore is mindful that there are many forms and types of wellness experiences, which visitors are familiar with in other destinations, said the STB chief executive, responding to a question about how the new attraction will compete with resort hotspots like Bali and Phuket.
“However, I think this is a large format development that we envisage, and one which is within the context of Singapore as an urban destination,” she added.
“It will be something which is going to play to our strengths of convenience as well as having a very replete set of offerings related to lifestyle and leisure.”
